How To Quickly Get Found On Google
The number of search queries Google processes every day is bonkers! According to recent figures, Google processes 3.5 billion searches every single day. That's 40,000 every second! That means if you want to get your online tutoring business in front of potential students, then Google is an excellent place to focus on. Check out how I managed to market my online tutoring business in 5 places on a single Google search result:
Last week I shared about how YouTube is a great place to promote your online tutoring business and with some clever keyword research, Google will also rank your videos highly in their search results. The key to leveraging the power of Google is to market your business in as many different places as possible. Here's one of Google's secret weapons for online marketing:
True, Google Plus is not in the same social media league as Facebook or Twitter, but don't dismiss it because Google places high importance on what you share within Google Plus and so will quickly rank this content near the top of their search results. If you're not familiar with Google Plus, watch the video tutorial below to learn how you can get set up in 90 seconds:
How to post on Google Plus
Once you have your Google Plus account set up, you can post something to your profile by going here
Click 'What's new with you?'. Write something, upload a picture or add a link, then click Post.
Once you've shared your post, you can click the +1 button, which is similar to the 'like' button on Facebook and you're done. The more people who view or +1 your post, the better. So include interesting images or links to your videos to stand out from the crowd.
Here's a step by step video tutorial to show you how you can post to Google Plus and show up on the first page of Google for a search term that's relevant to your tutoring business. Hint - Watch to the end for a surprising demo of how much Google loves Google Plus:
The power of Google Plus
How long did it take me to get my promotional Google Plus post on page 1 of Google under my target keyword phrase? Days... weeks... Nope. Just 28 minutes! Position 3 in less time than it takes to watch an episode of your favourite TV show. Boom!
A quick recap:
Total money I spent on online marketing using Google Plus - $0
Total time I spent getting Google Plus set up - 90 seconds
Total time spent creating a Google Plus post - Less than 10 minutes (if you've already created and uploaded your YouTube video). Not sure how to record, edit and upload a YouTube video for your online tutoring business? Check out my article Get Online Students Using YouTube
So, if you've got a spare 11 and a half minutes, a limited marketing budget and you want more online students to tutor, then get started with Google Plus right now.